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 Director of Hispanic Marketing - Morristown, New Jersey, United States

   
Job information
Posted by: Eclipse Marketing Services, Inc. 
Hiring entity type: Advertising and Public Relations 
Work authorization: Existing work authorization required for United States
Position type: Direct Hire, Full-Time 
Compensation: US$80000 - 100000
Benefits: 401(k) -
Health Insurance -
Paid Vacation -
 
Relocation: No relocation assistance provided 
Position functions: Advertising
Marketing
Project Manager
Publishing
 
Travel: Minimal 
Accept candidates: from anywhere 
Languages: English - Fluent
Spanish - Fluent
 
Minimum education: Bachelor Degree 
Minimum years experience:
Resumes accepted in: English
Cover letter: No cover letter requested
Virtual interview questions: No questions which require answers when applying for this job posting.
Job code: / Latpro-1820087 
Date posted: Nov-18-2009
State, Zip: New Jersey, 07960

Description

JOB DESCRIPTION:
Direct the strategic and tactical development of bilingual Hispanic marketing direct mail, print and collateral programs and campaigns.

oAssure turnkey-easy implementation, and excellent customer service and quality control throughout the project cyclefrom initiation through fulfillment and billing.
oEffectively manage a team and propel them to continually strive for excellence and innovation.

Develop awareness and sell-in campaigns and tactics to maximize our Hispanic marketing business.

Assist the Sales Dept in building and maintaining relationships with multicultural marketing personnel at both the corporate and local level.

oServe as consultant to cable operators in driving share of their products in Hispanic households.

oEducate and advise affiliates on market segmentation, list acquisition, market trends, Hispanic media, appropriate Hispanic creative, sponsoring grassroots events, etc

Assist the Strategic Partnership Dept in developing relationships with Hispanic networks.


Requirements

Experience:
Minimum 5 years Hispanic Marketing experience at an agency, cable system or programming network, managing direct mail programs.
Experienced in a wide range of marketing and promotion executions and mediums that demonstrate a creative, results-oriented strategist with equal focus on faultless execution and customer service.
Fluent in Spanish and English
Experienced in managing a staff
Excellent organizational and communication skills
Cable industry experience a plus
Some travel required